FOR IMMEDIATE RELEASE
MUSIC EXPO ANNOUNCES PROGRAMMING SCHEDULE FOR UPCOMING SAN FRANCISCO EVENT FOR MUSIC CREATORS ON NOV. 9TH
MUSIC EVENT PRESENTED BY FOCUSRITE GROUP ADDS AVID AS NEWLY ANNOUNCED CONFERENCE SPONSOR, IN ASSOCIATION WITH SOUND ON SOUND MAGAZINE AND PRODUCE LIKE A PRO
NASHVILLE, Tenn. (August 13, 2024) - Music Expo has officially announced its programming highlights for their upcoming San Francisco event. This will be the tenth year that Music Expo has curated a diverse lineup for their upcoming conference dedicated to music professionals and creators. Music Expo San Francisco presented by Focusrite Group and in association with Sound On Sound Magazine, Produce Like A Pro, and Avid will feature 30+ GRAMMY-winning producers, engineers, songwriters, music artists and leading technology brands. All will come together for a full day of programming, networking and panel discussions as they explore three major themes including Music and AI, Spatial Audio and Virtual Reality, and Artistry and Connection. View the full program here: http://musicexpo.co/programming.
Music Expo San Francisco is set for Nov. 9th at San Francisco’s newest venue, Music City San Francisco. Early bird tickets for the event are currently on sale for $59 (25% off General Admission) and limited VIP tickets are available for $149 by visiting, musicexpo.co.
Special guest Otis McDonald will kick off the day with a general session and talk about music partnerships with tech companies, leading a discussion about royalty-free libraries for Facebook and YouTube, and how that can lead to additional revenue and new opportunities.
As a newly added conference sponsor and leading technology brand, Avid will present at Music Expo San Francisco, showcasing their latest solutions.
Session highlights by track:
Immersive Audio Sessions Presented by Neumann and ASG: Explore the tools and technology used to set up a studio session and be immersed in the music production process as Producers offer mix breakdowns of tracks and guide you through their decision-making processes.
Getting Started with Dolby Atmos (John Scanlon, Ben Givarz)
Discover the Art of Immersive Music Production (Nahuel Bronzini and Cigarbox Man)
Deep Dive into a Dolby Atmos Mix (Matt Boudreau)
Hands-On Learning: How to get Started on Logic Pro with Dolby Institute
From Mix to Master to Deliverables (Michael Romanowski)
Hands-On Learning: How to get Started on Avid Pro Tools and Logic Pro with Dolby Institute
Immersive Licensing Session (Michael Romanowski and Leslie Ann Jones)
Hands-On Learning: How to get Started on Avid Pro Tools and Logic Pro with Dolby Institute
Music Business Sessions: Explore various areas of the music industry including streaming, sync, AI, marketing, placing your music in visual media such as games and film, and the dynamic landscape of revenue opportunities.
Beyond Streaming: Alternative Outlets for Your Music (Steve Horowitz, Sonia Mokhtari, Sami Freeman, and Jerome Rossen)
How to Get Your Songs Signed for Sync (Sonnet Simmons)
Diversify and Thrive: Innovative Revenue Streams in the Music Industry (Matt Boudreau, Piper Payne, Elaine Ryan)
Attendees will have the opportunity to pitch their own creative business ideas to our panelists in a “Shark Tank” style session and receive invaluable feedback on their entrepreneurial vision.
Practical AI in Music Business (Tommy Speer Jr., Saul Spady, Sonnet Simmons, Stefan Aronsen, Jenn Knight)
Practical Marketing For Artists (Kenya Moses, Joi Rhone, Tiffany Wilson, Elaine Huang)
Speed Up Music Creation and Production with AI
Recommendation for Delivery of Recorded Music Projects by the Recording Academy
Creative Sessions Presented by KALI Audio and Audigo Labs: With a focus on music creation, content will focus on songwriting, setting up your studio for optimal sound, efficient workflow strategies, tips and tricks on how to enhance a vocal performance in the studio, the process of pre-production to final mixes and more.
Setting Up A Room From Zero (Kali Audio’s Director of Marketing, Nate Baglyos)
The Ten Biggest Mistakes Songwriters Make and How To Avoid Them (Jai Josefs)
Vocal Vision (Blake Cline)
The Art of Synthesizers: History, Innovation and Musical Expression (Guido Salaya)
Producing Rock Songs - From Pre-Production to Final Mix (Jacob Light)
Dawless Workshop (Trovarsi)
Fast and Furious Workflow (Otis McDonald)
Behind The Harmonies: Techniques to be the Session Singer They Will Hire Again (Briget Boyle)
Pro-Tips with Game Music (Matt Levine)
For VIP ticket holders, Music Expo will also host an exclusive Mix Q&A session with Producer John Cuniberti (Joe Satriani, Tracy Chapman) and Producer/Engineer Mark Needham (Chris Isaak, Cake) at Hyde Street Studios on Friday, Nov. 8th. Tickets for this limited event are available here: musicexpo.co/register
Registered attendees will be eligible to win over $700 worth of plugins and product giveaways including KIT Plugins’ acclaimed Blackbird emulations, including their recently released KIT Drums-Connor Denis, renowned BB N105 V2 Channel Strip and the BB Chamber A, their first plugin built using AI.
Music Expo San Francisco 2024 is presented by Focusrite Group and in association with Sound On Sound Magazine, Produce Like A Pro and Avid. Breakout sponsors include; Neumann, KALI Audio, Advanced Systems Groups (ASG) and Audigo Labs. Exhibiting sponsors include; Leapwing Audio, Audeze, Audient, GS Music, and Warm Audio. Curation partners include; Dolby, Coast Mastering and San Francisco Conservatory of Music (SFCM). Community sponsor Hyde Street Studios and SF-EMM, and Media sponsor Gearspace.com. Publicity and media services are provided by Pitch Candy PR.
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